May 14, 2024 - There's a quiet revolution happening in law firm business development across the globe — code named Activator. From the Magic Circle to the Am Law 200 and beyond — law firms are ...

On one hand, there’s thought leadership content driven by marketing. This content is the kind of content a law firm publishes that’s relevant to a large segment of its client base and/or referral ...

The lawyers who succeed long-term in business development understand that rejection isn’t personal, it’s part of the process. Like a six-year-old, they don’t dwell. They just keep showing up. It ...

It’s tempting for attorneys to think they need not cover, through thought leadership, legal, business, or geopolitical developments other attorneys are covering. But if they don’t, they’re missing out ...

The legal industry is becoming increasingly competitive. Businesses are insourcing more legal work. Law firms are consolidating. And hourly rates are increasing. These changes, along with others, have ...