It is time to clean out the makeup bag and swap out warm colors for brighter hues. From runways to editorial looks, this ...

We're wearing eyeshadow like it's 2016, but the trend looks much different now. 24 New Yorkers shared us the coolest ways they're wearing eyeshadow right now.

If you wore makeup in 2012 and 2016, you probably remember an era that was all about a full-face beat: dramatic contour, ...

It might seem a little out there, but according to Eldridge, whose clients include Alexa Chung and Kate Winslet, blue eyeshadow has never truly gone away. “Blue has been popular throughout the decades ...

Whether you use this waterproof, highly-pigmented gel pencil liner to create a geometric look or pop some into your water line for a subtle pop of color, the opportunities for creativity are endless.