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Update as of January 2, 2025: The U.S. Court of Appeals for the 6th Circuit issued a decision on the consolidated petitions for review of the FCC's 2024 Open Internet Order. In its January 2 decision, ...

The open internet isn’t fading, it’s evolving, so says The Trade Desk's CEO. Neutrality is a strategic bet, not a guarantee, for the company's success. Execution will determine whether Jeff Green’s ...

Is the open internet in trouble? Open programmatic ad spend has only grown 3% since 2021, according to equity research firm Wolfe Research. Walled gardens have grown 10% in the same time frame. This ...

In an environment where walled gardens like Google, Amazon and Meta dominate ad spend, The Trade Desk, Inc. (TTD) stands out as a strong contender in the open Internet. Using AI and data transparency, ...

For years, the dominant narrative in digital advertising has centered on consolidation. Google and Meta built enormous walled gardens powered by first-party data. Amazon emerged as a retail media ...