A growing body of evidence is making the case that radio deserves a more central role in modern media planning, and it begins with reach. A new analysis from Nielsen shows that AM/FM radio builds ...
Jacobs Media's Techsurvey 2026 finds radio's average P1 listener is now 58.4 years old as digital closes to within 10 points ...
Radio reaches more people than any other audio format; with a weekly reach of 90 per cent in Ireland, 89 per cent in France, 87 per cent in the Netherlands, and 86 per cent in the UK, Belgium and ...