Data is often called the lifeblood of modern healthcare. As the industry evolves, its ability to harness and act on data effectively will distinguish the innovators from the status quo. Today, ...

The amount of time senior level executives spend discussing developing their database marketing infrastructure, at the expense of input, is stunning. While they will focus on building elaborate ...

This article is part of a VB Lab Insights series paid for by Capital One. For cloud-based companies, the ability to leverage nearly unlimited amounts of data can unlock possibilities that lead to more ...

With powerful advancements in Oracle Database 12c come several areas of new functionality that streamline management, improve capacity utilization, and increase overall storage performance. With ...

Healthcare systems are increasingly treating EpicCare optimization as an ongoing, strategic process that blends workflow refinement, customization, automation, and governance. Leaders are moving from ...

Data platform Quorum wants to serve publishers and advertisers at the same level as walled gardens can, but without all the walls. And thanks to some new funding, they’re one step closer to doing just ...

Query optimisation remains a critical discipline in database systems, underpinning the efficiency and responsiveness of data-driven applications. By selecting optimal execution plans, modern query ...

For senior leaders, marketing performance has rarely looked more measurable. Dashboards are cleaner, efficiency metrics are stable and optimization systems promise continuous improvement at scale. Yet ...