I'm a big fan of Apple Maps, and I have been for a while. It's my navigation app of choice for a few reasons: Its clean UI, its convenient integration with my iPhone's calendar and contacts, and the ...
Apple today shared several new short video ads on its UK YouTube channel, highlighting iPhone features like the App Store, Ceramic Shield, Stolen Device Protection, and Find My. Each ad is about 13 ...
If your go-to navigation app is Apple Maps, your next query may come with a side of ads. Starting this summer in the US and Canada, "Ads on Maps will appear when users search in Maps, and can appear ...
Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...
Apple is "exploring" the idea of showing search ads in the Apple Maps app, according to Bloomberg's Mark Gurman. Back in 2022, Gurman said software engineering was "already underway" to display ads in ...
Apple Maps has come a long way since its disastrous launch in 2012. A countless number of updates and improvements have transformed the service into a capable alternative to Google Maps. Unfortunately ...
Macworld reports that Apple is introducing ads to Apple Maps this summer as part of its new Apple Business suite launching in April. This move allows businesses to pay for preferential placement in ...
If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...
As paid media marketers, we often default to the “big” platforms: Google, Meta, and increasingly, TikTok. However, there’s a quiet powerhouse in the app marketing world that too many advertisers ...
Apple has officially rebranded Search Ads as “Apple Ads,” reflecting the expanding scope of Apple’s advertising business, according to 9to5Mac. “When Apple Search Ads launched in 2016, we offered a ...